Instagram Like-Counts could be making a comeback

scandal 15/04/2021

In 2019, Instagram removed a key aspect of their revolutionary like feature in an attempt to reduce social media induced pressure and create safer spaces on social media.

The popular platform’s announcement that it would be removing the total number of likes from photos and videos, garnered mixed opinions from users of the app.

However, Adam Mosseri, Head of Instagram has just posted about the possible return of publicly visible like counts.

Mosseri shared to twitter “Last year we started hiding like counts for a small group of people to see if it lessens some pressure when posting to Instagram. Some found this helpful and some still wanted to see like counts, in particular to track what’s popular.”

Adding that Instagram are “testing a new option that lets you decide the experience that’s best for you – whether that’s choosing not to see like counts on anyone else’s posts, turning them off for your own posts, or keeping the original experience.”

We are super stoked that they’re considering making this a choice, meaning that we can all have more control over our experience on social media!

No date has been given for when we can expect these changes to roll out, but Mosseri stated that they’re considering implementing a similar experience for Facebook as well.