Sephora announces new store location and opening date

scandal 10/03/2021

Two years after Sephora opened its first door in New Zealand, the Global beauty retailer is all set to inaugurate its 2nd store in Auckland on March 18th 2021, and we are fizzed! 

The new store will live at Sylvia Park and be bigger and better than we've ever seen! 

"It's been almost two years since we opened our first brick-and-mortar store in Auckland and the journey so far has been nothing short of exciting. We always knew that New Zealand would be a key market in building our beauty community and we can't wait to connect with our customers in this new and dynamic way" shared Beth Glancey, General Manager of Sephora Australia & New Zealand.

The new store will include:

- Elevated Sephora services, including skincare consultations at the Skincare Table and Bar

- New brand offerings including Pat McGrath Labs, which launches exclusively with Sephora NZ

- Opening exclusives for consumers over the opening weekend celebrations, including Pat McGrath Labs Mothership palette (valued $121) for the first 100 to spend $150, and the first 100 customers on Friday 19 and Saturday 20 will receive a tarte High Tides & Good Vibes Mini H20 Gloss Set

WHAT: Sephora opens second New Zealand store

WHEN: 18 March 2021

WHERE: Sylvia Park, New Zealand's largest shopping centre - Mount Wellington, Auckland 1060