Lizzo is launching a shapewear line designed to make women feel 'unapologetically good'

trending 01/04/2022

Lizzo has announced she is launching her own size inclusive shapewear line called 'Yitty' - a range that will offer non-restrictive shape wear for all body types. 

The new brand, which Lizzo has been working on for over 5 years, is in partnership with Fabletics, an activewear brand launched by actress Kate Hudson, which is known for it's size inclusivity. 

In a press release, the Juice singer said:

I was tired of seeing this sad, restrictive shapewear that literally no-one wanted to wear. I had an epiphany like, 'Who can actually do something about this?' I decided to take on the challenge of allowing women to feel unapologetically good about themselves again

The Juice singer went live on her Instagram to discuss her new brand and give fans a tour of her Yitty closet, showing us what we can expect from the upcoming range. 

The range will be available in sizes ranging from 6X to XS and the designs have also been fitted on “every size and body type—not merely scaled up (or down) for convenience" she explained.

“Instead of thinking about size in this linear way, we’re thinking about it on a spectrum where everyone is included. Everyone’s size is just their size. It’s not high, it’s not low. It’s not big, it’s not small. It’s just your size.”

The brand will debut with three drops: Nearly Naked, a lightweight, seamless collection; Mesh Me, which has mesh styles designed to wear as underwear or outerwear; and Major Label, an assortment of lifestyle pieces. 

The debut range will be released on April 12th on the brands official website yitty.fabletics.com and we can't wait 👏👏

Lizzo has been absolutely KILLING it recently, with her new TV series 'Watch out for the big grrls' dropping on Amazon Prime last week. 

What a QUEEN!